Designer Bio
Luis Vega is a Colombian Graphic Designer based in Kingston, ON. An avid learner and passionate designer, he focuses on distilling the essence of a brand to help it achieve the right audience while keeping a stylish and timeless image.
Other than branding, he has also worked on editorial, web, and app design. Originally from Bogotá, Colombia, Luis has always been a very creativity-driven person, usually taking any and every art class in middle and high school. This has led him to become good at iterative design and coming up with various ideas, now as a professional, Luis brings a diverse skill set and a dynamic approach to his work.
Course
Brand Identity Design II
Objective
Redesign the brand of a not-for-profit, taking in account their values, what they o>er and their competitors. Create stationery and other collaterals that fit with the brand, including a Brand Guide.
Description
The CSEE is a not-for-profit organization focused on the research of ecology and evolution in Canada. This visual identity takes in account the Canadian roots of the organization and the growth seen in evolution to create a cohesive language.
Course
Interaction Design III
Objective
Create a museum app that compliments and elevates the experience of a museum exhibition, while also helping people learn something new in an easy and approachable way.
Description
“Memory in Movement” is an exhibition hosted by the National Museum of Colombia focused on the importance of public media in history, and how this one can be used to retell the story of a country. This exhibition uses multiple artifacts from diBerent periods in time that were important in Colombia’s history.
Course
Brand Identity Design I
Objective
Based on research, create a new brand on a specific topic. In this case, a meal plan brand catered to college students.
Description
“The College Box” is a meal plan catered to college students, with a minor focus on high schoolers. This brand sells snack and healthy fast-food meals to students who are usually busy with assignments and life. This brand is bright and colorful, focusing on the energy and boldness of college students.
